Objective: To examine how AI is changing who does the thinking and why that shift matters for future generations.Tone: Provocative, grounded, human.AI: A World Without Thinking Creates a Different Kin ...
Brand Copywriter | UX Writer | Storyteller | AI Prompt Engineer
Ink, Instinct, and Imagination
Step into the whispering woods of words
I love to write . Even my texts use full words and proper punctuation.
I am not cool with the Oxford comma; it is repetitive, redundant, and unnecessary.
See what I did there?
This section is my pre-interview test drive. It shows range. Industry work, voice shifts, thought experiments. Some pieces are polished enough to live on a client’s homepage. Others are just me chasing an idea because I couldn’t not. They’re here on purpose.
If you want the official stuff, head over to My Clients. I wrote every word you’ll see there, plus hundreds more not shown, and UX content across more than 100 websites (most have evolved since launch, because brands grow, but the bones were mine).
Let Creatives be Creative
Objective: To advocate for clarity, empathy, and specialization in creative roles as AI reshapes the modern job market.Tone: Bold. Human. Experienced.Let Creatives Be CreativeLetting creatives be crea ...
CAN We Fill the Generation Gap? A Gen Xer’s POV
Objective: Address the psychology of WHY the gap between the generations is so big and impossible to bridge.Tone: Informative, slightly humorous with a dose of humility and empathy.The WHY Behind the ...
Branding vs Marketing Metaphorically – Dating
Objective: Write an article about Branding and Marketing working together. Use a dating analogy.Tone: Friendly, Relatable and TrustworthyBranding vs. Marketing MetaphoricallyFirst Impressions Aren’t E ...
Branding vs Marketing Metaphorically – Fishin’
Objective: Explain the difference between Branding and Marketing with a fishing analogy and a thick Texas twang. Tone: Twang-heavy, boots-on, spit-on-the-dock, Texan. Packed full of on-purpose typos. ...
Unstructured Childhood Shaped Gen X
Objective: Explain how an unstructured, pre-internet childhood shaped Gen X’s adaptability and resilience.Tone: Observational, Wry, Insightful and Human.How an Unstructured Childhood Shaped Gen XWhat ...