Copywriter

Core Writing & Strategy:

• Brand Copywriting
• Website Copywriting
• Long-Form Content Writing (Articles, Blogs, White Papers)
• Messaging Architecture
• Content Strategy
• Narrative & Storytelling
• Conversion-Focused Copy
• UX-Informed Copy
• Editorial Writing
• Legal & Regulated Industry Copy
• Healthcare Copywriting
• Financial & Professional Services Copy
• Tone of Voice Development
• Content Audits & Optimization
• Collaborative Writing with Cross-Functional Teams
• Grammar, Syntax, and Editorial Precision

Content Development & Management:

• Content Planning
• Content Development
• Content Curation
• Web Content Management
• Email Copywriting
• Landing Page Copy
• Campaign Messaging
• A/B Message Testing (conceptual, not analytics ownership)

Tools & Platforms:

• Microsoft Word
• Google Docs
• Microsoft PowerPoint
• Google Slides
• Content Management Systems (CMS)
• Email Platforms (Mailchimp)
• Grammarly
• ChatGPT
• Gemini (Much better for proofing)
• Dall E (when graphics are needed)

UX Writer

UX Writing & Content Design:

• UX Writing (User Experience Writing)
• UX Content Strategy
• UX Copy for Web Experiences
• User-Centered Writing
• Information Clarity & Hierarchy
• Microcopy and System Messaging (supporting role, not ad-focused)
• Accessibility-Aware Writing
• Error Messaging & Instructional Copy
• Content Patterns & Consistency
• Cross-Functional Collaboration with Product, Design, and Engineering
• User Journey Mapping (content-led)

UX Research & Thinking:

• User Experience Principles
• User Intent & Behavior Analysis
• Usability-Informed Writing
• Content Validation Through User Perspective
• Plain Language for Complex Systems

Tools & Platforms:

• Microsoft Word
• Google Docs
• Email Platforms (Mailchimp)
• Content Management Systems (CMS)
• Grammarly
• ChatGPT
• Gemini (Much better for proofing)
• Dall E (when graphics are needed)
• Documentation & Content Systems
• Design Collaboration Tools (non-design)
• Style Guides & Content Standards

AI Prompt Engineer

AI Evaluation & Prompt Engineering Experience:

• Conversation-to-Response Evaluation
• Prompt Evaluation & Refinement
• Human-in-the-Loop AI Review
• Multimodal AI Evaluation
• Content Quality Assurance
• Text-to-Image Evaluation
• Dataset Validation
• Annotation Review & Correction
• Visual Grounding & Bounding Box Labeling
• Image Inpainting Validation
• Model Output Evaluation
• Likert-Scale Scoring for Output Quality
• AI Training Support & QA

Tools & Platforms:

• ChatGPT
• Gemini (Much better for proofing)
• Dall E (when graphics are needed)
• Contract-Specific AI Evaluation Platforms

AI Assisted SEO & AEO

Please visit the page I created as I was learning these skills. It shows you how easily I created photos, videos, and decks with just carefully worded prompts. 

AI Skills Learned and Used to Enhance SEO and AEO Efforts

• On Page SEO Best Practices
• Google Business Profiles
• Map Packs
• Answer Box
• Featured Snippets and People Also Ask optimization
• Search intent analysis and query classification
• Content structuring for answer extraction and citation
• Semantic keyword research and entity alignment
• Prompt engineering for content ideation, evaluation, and refinement
• AI output evaluation for accuracy, clarity, bias, and brand alignment
• Human-in-the-loop review processes for AI assisted content
• Content optimization for AI-driven search results and answer engines
• AEO principles including concise answers, structured formatting, and scannability
• Evaluation of AI-generated content against SEO and UX best practices

Tools & Platforms:

• Grammarly
• Canva (brand management, marketing, can’t spell though!)
• ChatGPT (All Purpose)
• Claude AI (Marketing)
• Copilot (images)
• DALL·E (Various, but great with images)
• Gamma (great for decks)
• Gemini (All Purpose)
• Grok 
• Pika (video)
• Perplexity
• Trupeer (video + audio + scripts + voiceover)
• Ubersuggest
• SEMRush
• Google Search Console
• Google Analytics (interpretation, not ownership)
• Google Keyword Planner
• Answer-focused search tools and SERP analysis platforms
• Contract-specific AI evaluation platforms
• Prompt testing and comparison workflows across multiple LLMs